Now in its 74th year, SALTEX is growing from strength to strength in its NEC home.
In fact, already 70 per cent of the SALTEX 2019 floorplan has been allocated with more than 180 SALTEX 2018 exhibitors returning. Over 40 of these exhibitors have increased the size of their stand and a further influx of debut exhibitors are looking to engage with the show this year.
Campey Turf Care Systems will be building on its success at SALTEX 2018 by upgrading its stand and showcasing an even wider range of turf machinery.
“The SALTEX exhibition has proved it is still popular with the professional groundsperson attracting visitors from both here and abroad. Last year we trialled a smaller stand with an area for seating and refreshments for our visitors. This was very successful, so this year we are taking a larger stand to create an even more welcoming space for our customers while at the same time increasing the number of machines on display,” said managing director Richard Campey.
AS Communications, a provider of industry-leading technology to the amenity and agricultural sectors, has enjoyed many successful SALTEX exhibitions over the years and according to marketing manager Holly Jones, now is the time to maximize its show presence.
“We’ve been exhibiting at SALTEX a number of years now and have always found it to be a good event. SALTEX allows us to meet numerous turf professionals across the grounds industry in a very focused environment. The show is going from strength to strength, something we are aspiring to do too, hence investing in our stand space and design.”
Lister Wilder is a new exhibitor for 2019 and division sales director Phill Hughes revealed that the company will be using its first appearance at the NEC as an opportunity to promote its impressive hire division.
“I’ve been monitoring show attendance and feedback prior to making a commitment. My view of last year was that it felt like there was a level of excitement around the manufacturers. The customers attending appear to be of good quality and in good spirit, something which I believe has been achieved by combining the IOG Awards with the show.
“Over the last few years we have seen a rise in the number of commercial fleet customers looking for both long and short-term hire as an alternative to purchasing assets and we look forward to promoting our commercial hire division to a wider audience in order to increase our current customer base.”
For Arysta LifeScience, a global agricultural company specialising in the marketing and distribution of innovative crop protection and biosolution brands, the opportunity to meet distributors and end users was a major factor in deciding to exhibit at SALTEX for the first time and following the acquisition of Arysta LifeScience by UPL in January, the two companies will become one, with Arysta LifeScience presenting itself as UPL at SALTEX.
Campaigns & communications manager Janine Heath, said: “As we continue to drive into new cropping sectors we thought it would be a good idea to exhibit at SALTEX.
“Although we sell through distributors, we also aim to connect with end users. If we raise the brand awareness amongst them, then it’s more than likely to drive back up the chain.
“We’re always looking to expand our customer base and build business and SALTEX is a great occasion to meet everyone in one place.”
SALTEX 2019 takes place at the NEC, Birmingham on October 30 and 31.
For more information visit www.iogsaltex.com