“If I was down to my last dollar, I would spend it on Public Relations.” ~ Bill Gates
It goes without saying that the fundamental skill in PR is the ability to spot a good story. We also believe that when speaking to the media, the right approach, content and attitude are just as important as having the right contacts.
We specialise in helping companies to realise their true potential through dogged hard work and clever PR strategies. We stand side by side with all of our clients to help them build and communicate their brands, messages and reputations. Our campaigns are targeted at a combination of print and online media, both consumer and trade, and include press releases, copy writing and photo shoot styling. We also help our clients with collaborations, crisis management, corporate social responsibility, networking, brand management and their own websites.
We are proud to have exceptionally strong relationships with national and regional media, both consumer and trade, and can call on editors, feature writers and bloggers to influence media features, place product stories and spread the word about our clients’ brands. Our strength lies in getting the right story to the right journalist at the right time.
We communicate our clients’ stories in a compelling way, often creating entire story packages for reporters and bloggers. We also know that being responsive and knowledgeable is critical.
Effective PR brings a brand to life, drives awareness amongst its stakeholder groups and manages the brand’s reputation to deliver a positive business result.
We deliver a smart strategy, innovative creative, faultless execution and a transparent evaluation to deliver bespoke communication campaigns that motivate the client, shift perceptions and change behaviours, to add value and enhance a client’s bottom line profitability. We work in partnership with each client to build and protect their brand.
Fusion Media delivers on its promises. The PR team’s expansive knowledge spans a range of disciplines and industry sectors. Our PR specialists are driven individuals and have created, delivered and won numerous award-winning campaigns for their clients.
Our traditional PR campaigns are matched with a carefully planned social media strategy to help our clients reach a wider audience than ever, whether consumers, potential business partners, key bloggers or influential online journalists. We advise our clients on creating and communicating a clear brand message on social media platforms – from blogs, Facebook, Google+ and Twitter to Pinterest, YouTube and Instagram – and can carry out the day-to-day running of their accounts for them, too.
If you want a marketing partner that is passionate about helping you grow your business then get in touch. It’s what we’re best at.